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Friday, 17 April 2009 18:34

Public Relations (PR) means communicating with your potential and existing customers, whether they are end consumers or industry professionals.  It’s about getting your name and message ‘out there’ in papers, magazines, on radio, TV or online so that people know who you are and what you do and will come to you over your competitors.

Why should I use PR?

PR is a more subtle, intelligent and economical form of advertising.  It allows you access into media outlets which cost a fortune to advertise in.  The PR campaigns managed by Positive Creative are designed to drive your sales through positive media coverage.  


How do I know if you need PR?

If you have a great product or service but nobody knows about it

If you read papers or magazines and wonder how your competitors are mentioned but you are not

If you see an ‘expert’ giving comment on TV and think that could be you

If you want to increase sales without paying out huge sums for advertising


What do you do?

We use our contacts in the media to communicate your message.  We write eye-catching press releases which create interest in your brand and we let the media know that your product or service is so great they need to tell their readers/listeners about it.  If you want to be made available for media interviews or commentary, we do that too.


How do you do it?

We keep a close eye on what’s going on in the news and put a slant on your press stories so it appeals to your desired media.  We react quickly to journalists’ enquiries, providing them with everything they need to shout about you.


Why choose us?

We are not a large fancy agency; we work very hard for our clients and there’s no better news for us than when our hard work translates to increased profits for you.  
Last Updated on Thursday, 30 April 2009 08:31